Our submission includes 3 printed brochures that support patients enrolled in the KabiCare PSP. The Idacio brochure helps patients understand their medication and how to inject. The "Understanding Your Condition" brochures are customized to rheumatology and gastro conditions. The creative was adapted from the global KabiCare campaign with localized content to reflect the Canadian TMA, ensuring the imagery was reflective of the diverse Canadian population.