Using AI Data To Positively Affect Customer Engagements

If you registered for the live event at the time, then please use the same link and access code to rewatch a recording of the live event video stream!


Apr 25 2023


7:45 am - 9:30 am

Join our panel discussion and networking session!

We will discuss how Artificial Intelligence driven data analysis and prediction can improve customer engagements. After the panel discussion, you will have the opportunity to connect with fellow audience members and the speakers!

Register below for the panel discussion and virtual networking!


  • Morgan McNaughton
    Morgan McNaughton
    Patient Experience Lead, Neurology & Rare Disease, UCB

    Experienced leader with a demonstrated history of working in the pharmaceutical industry in both specialty care and rare disease. Skilled in Management, Business Strategy, Pharmaceutical Sales & Marketing, and Patient Value & Access. MBA from Schulich School of Business – York University, with specialization in Brand Management and Strategic Management.

  • Philip Poulidis
    Philip Poulidis

    Experienced public company executive leader, board member and startup CEO with a demonstrated history of accomplishments in the IoT, Semiconductor, Digital Health and Enterprise SaaS markets. Strong business development professional skilled in Entrepreneurship, Scale-up Ventures, Corporate Turnarounds, Strategic Partnerships, Leadership, and Corporate Development.

  • Shaima Abid
    Shaima Abid
    Director, Omnichannel Delivery, EUCAN, AstraZeneca

    Digital and omnichannel marketing leader with proven success in developing and implementing customer engagement vision, strategy and journeys.

    Experienced in:

    – Martech and digital innovation
    – Technology and infrastructure to deliver marketing automation and campaigns in biotech / pharma
    – Organizational transformation
    – Change management
    – Cross-functional team leadership
    – People management and development
    – Agile project / program management
    – Product development and launch

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